B2C
B2C
Social Media
Social Media
AI for educators
AI for educators
Growth and Social Media Strategy for AI SaaS
Megaprofe is an educational platform that uses artificial intelligence to ease the work of teachers and schools. It offers tools such as educational chatbots, activity generators, evaluation rubrics, and interdisciplinary projects that optimize teaching and learning.

+289.5%
+289.5%
Web traffic
Web traffic
+484%
+484%
Social Media Reach
Social Media Reach
+394%
+394%
Transactions (30 days)
Transactions (30 days)
Social Media Strategy
Growth Audit
Analytical Implementation
Content creation
Content scheduling
Social Media Strategy
Growth Audit
Analytical Implementation
Content creation
Content scheduling
Category
AI for educators
Customer
Megateacher
01
Context
Context
Context
Megaprofe was experiencing notable growth thanks to SEO, but their social media wasn’t yet being fully utilized. Additionally, they urgently needed a comprehensive business diagnosis to understand how to optimize activation, conversion, retention, and monetization, along with a robust analytics setup that would provide reliable data.
Megaprofe was experiencing notable growth thanks to SEO, but their social media wasn’t yet being fully utilized. Additionally, they urgently needed a comprehensive business diagnosis to understand how to optimize activation, conversion, retention, and monetization, along with a robust analytics setup that would provide reliable data.


Needs and goals
Needs and goals
We tailor our services and strategy to the client's context
We tailor our services and strategy to the client's context
We tailor our services and strategy to the client's context
1.
Increase traffic coming from social media
1.
Increase traffic coming from social media
1.
Increase traffic coming from social media
2.
Increase engagement (interactions and reach) on social media
2.
Increase engagement (interactions and reach) on social media
2.
Increase engagement (interactions and reach) on social media
3.
Conduct a comprehensive business assessment with actionable recommendations in less than 30 days
3.
Conduct a comprehensive business assessment with actionable recommendations in less than 30 days
3.
Conduct a comprehensive business assessment with actionable recommendations in less than 30 days
4.
Create and consolidate an active online community, increasing recurring user engagement.
4.
Create and consolidate an active online community, increasing recurring user engagement.
4.
Create and consolidate an active online community, increasing recurring user engagement.






02
Challenge
The main challenge was to perform a comprehensive diagnosis, connecting key aspects of digital marketing with business objectives, from the acquisition website to the internal platform (webapp). Furthermore, the analysis had to include market research, pricing review, and offer concrete and actionable recommendations, while implementing a robust analytics system capable of providing useful metrics in real-time.
The main challenge was to perform a comprehensive diagnosis, connecting key aspects of digital marketing with business objectives, from the acquisition website to the internal platform (webapp). Furthermore, the analysis had to include market research, pricing review, and offer concrete and actionable recommendations, while implementing a robust analytics system capable of providing useful metrics in real-time.
03
Strategy and Implementation

0.08%
Rate of shoppers to users before starting
Go-To-Market Strategy (GTM):
Faced with the need to energize social networks and improve acquisition, we defined a specific Go-To-Market strategy that allowed us to align digital actions with clear business objectives.
01
03
Strategy and Implementation

0.08%
Rate of shoppers to users before starting
Go-To-Market Strategy (GTM):
Faced with the need to energize social networks and improve acquisition, we defined a specific Go-To-Market strategy that allowed us to align digital actions with clear business objectives.
01
03
Strategy and Implementation

0.08%
Rate of shoppers to users before starting
Go-To-Market Strategy (GTM):
Faced with the need to energize social networks and improve acquisition, we defined a specific Go-To-Market strategy that allowed us to align digital actions with clear business objectives.
01
Some tools and platforms used ⚝
Some tools and platforms used ⚝
04
Impact
Impact
The combination of a clear strategy, reliable analytics, and a more active presence on social networks yielded visible results within a few weeks. Megaprofe not only multiplied its reach and number of users, but also achieved a solid increase in transactions and engagement, validating the adopted approach.
The combination of a clear strategy, reliable analytics, and a more active presence on social networks yielded visible results within a few weeks. Megaprofe not only multiplied its reach and number of users, but also achieved a solid increase in transactions and engagement, validating the adopted approach.
Results
Results
Committed to business growth
+289.5%
Web traffic
Percentage increase in unique users compared to the previous period
+289.5%
Web traffic
Percentage increase in unique users compared to the previous period
+289.5%
Web traffic
Percentage increase in unique users compared to the previous period
+484%
Social Media Reach
Growth in social media visibility compared to the previous period.
+484%
Social Media Reach
Growth in social media visibility compared to the previous period.
+484%
Social Media Reach
Growth in social media visibility compared to the previous period.
+394%
Transactions (30 days)
Significant increase in conversions compared to the previous period
+394%
Transactions (30 days)
Significant increase in conversions compared to the previous period
+394%
Transactions (30 days)
Significant increase in conversions compared to the previous period









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